Category Archives: Digital Marketing

May 05

Copylab Meets: Anne-Marie McConnon, Head of Marketing EMEA at BNY Mellon Investment Management

Anne-Marie McConnon has seen some changes in her time. In more than eight years as a leader in investment marketing at M&G and then BNY Mellon Investment Management, Anne-Marie has overseen rebrands, implemented digital strategies, and headed brand-awareness campaigns across Europe and the Middle East – while also finding time to help launch the massively […]

November 30

6 Key Takeaways from the Investment Week Marketing & Social Media Conference

Investment Week’s social media conference took place last Friday, bringing together an illustrious cast of industry thinkers, digital leaders and legal experts. Here are some of the key points we heard: 1. For Asset Managers, There Are Costs to Using Social Media – And To Not Using It During an enlightening, data-rich talk, Arianna Arzeni […]